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Kia Proceed (2019-2024) review | An estate car with style

Pros

  • Handsome estate-meets-coupe looks

  • Generous seven-year warranty

  • Lots of standard kit

Cons

  • Bland driving experience

  • Limited engine line-up

  • A bit pricey as a new car

4/5Overall score
Practicality
Driving
Tech and equipment
Running costs
2019-2021 Kia Pro ceed Generational Review summaryImage

The CarGurus verdict

The Kia Proceed makes a savvy used buy if you need lots of space, but fancy something a little more stylish than the usual boxy estate cars.

Its reliability record is its key strength, but not its only one; it’s generously equipped, comfortable, and should prove economical too. And don’t be fooled by that swoopy roofline: the huge boot and spacious rear seats mean the Proceed is surprisingly practical, too.

The Ford Focus Estate is also a more enjoyable car to drive and the Volkswagen Golf Estate, although infinitely less exciting to behold, comes with the typical German build quality and interior finish that the badge is so famous for.

But if you want a five-door estate car that combines good looks with ease of ownership, high levels of equipment and relatively rarity, the Proceed is a strong contender.

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What is the Kia Proceed?

In the spirit of today’s eco-conscious climate, Kia has been busy reusing and recycling, but in this case, it’s recycling a badge that has previously appeared on the back of one of its cars, albeit with more questionable punctuation.

That’s right, the Proceed was once a three-door hatchback that sat alongside the regular Kia Ceed and made it look decidedly boring. With more rakish bodywork, a bold front grille and sportier road presence, the original Proceed was very much a car that signified a new design direction for the Korean marque.

Unfortunately, sales of three-door hatchbacks haven’t been strong for some time, so in an attempt to retain some of this premium sportiness in its model line-up, Kia decided to resurrect the Proceed nameplate in 2019, but in the form of a very en-vogue shooting brake. Or in layman’s terms, an estate that thinks it’s a coupe.

  • Only the more basic, lower powered petrol and diesel models are available with the six-speed manual transmission; the range-topping 1.6-litre turbocharged engine only comes in the sportier GT trim with a seven-speed DCT automatic gearbox.
  • While the Proceed specifically wasn't tested by Euro NCAP, it shared its safety rating with the standard Ceed. This was not quite as stellar as you might have hoped, at four stars – but look more closely at the results, and you’ll note that the Ceed did a sterling job of protecting its occupants in crash tests, with scores of 88 per cent and 85 per cent for adult and child occupant protection respectively. It was the Ceed’s electronic driver assistance features that let it down, particularly the fact that its autonomous emergency braking system couldn’t detect pedestrians and cyclists.
  • Not surprisingly, the Kia Proceed only shares a bonnet and front wings with the standard five-door Ceed and estate. Every other body panel and light structure is different. It also sits lower to the ground and features firmer suspension for a more purposeful drive.

  • If you want the most fun: Unless you really like gadgets, the near-£30,000 new asking price for the range topping Proceed GT-Line S felt excessive, especially given the more powerful 1.6-litre turbo petrol engine is actually slightly cheaper in the Proceed GT guise. On top of this, the more powerful petrol engine is by far the most enjoyable engine to drive.
  • If you want to save fuel: A diesel will be the most frugal purchase, both in terms of initial outlay and when it comes to fuel economy. The engine itself is nothing special, but delivers a good glut of torque that helps move a fully-loaded Proceed with ease. Its low CO2 figures also make it a cheaper car to tax.
  • If you want the most kit: When it comes to interior features, the GT-Line S reigns supreme, bundling heated seats for rear passengers, a premium sound system and black leather with faux suede into the standard specification list. The impressive 12.3-inch TFT cluster you get in later models also looks good, generally raising the levels of luxury inside the cabin.
  • If you want the best all-rounder: choose a 1.5-litre petrol in GT-Line spec. It might not be the top of the range, but it still comes with plenty of toys, and the 1.5-litre engine offers a good balance of performance and fuel economy.
Leon Poultney
Published 8 Sept 2021 by Leon Poultney
An automotive, moto and technology writer for over 12 years, Leon contributes to many of the largest magazines, newspapers and websites in the UK, including CarGurus.
Alex Robbins
Updated 18 Mar 2026 by Alex Robbins
Alex used to be the used cars editor for What Car? and Autocar as well as the Daily Telegraph's consumer motoring editor. He covers all manner of new car news and road tests, but specialises in writing about used cars and modern classics. He's owned more than 40 cars, and can usually be found browsing the CarGurus classifieds, planning his next purchase.
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