Jaecoo 7 Review (2024-present)

3.0

Expert review

Pros

  • Genuinely impressive cabin quality

  • Roomy and practical

  • Lots of car and kit for the money

Cons

  • Petrol-only powertrains unpolished

  • Intrusive driver assistance features

  • Some ergonomic oversights

3/5Overall score
Practicality
Driving
Tech and equipment
Running costs
Jaecoo 7 front

The CarGurus verdict

Looked at objectively, there’s a vast amount to like about the Jaecoo 7. It’s a good looking family SUV with lots of interior space and practicality, and you get an impressively high-quality, premium-feel interior that comes absolutely packed with standard luxury- and safety equipment, and all for an impressively low price.

Yes, we’ve also identified some fairly fundamental flaws, such as the unsettling all-or-nothing power delivery of the non-hybrid models, and the intrusively unpolished operation of some of the semi-autonomous driver assistance systems. However, teething troubles are not uncommon on all-new cars from all-new brands, and we think that these flaws could easily be eradicated - or at least significantly remedied - with improvements to various bits of software, and then applied to customer cars via an over-the-air update. And if, in the fullness of time, we’re proved right (or indeed, wrong), we’ll update this review to reflect that.

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What is the Jaecoo 7?

Jaecoo, along with sister brand Omoda that launched a few months before (the Omoda 5 SUV was launched in August 2024), are both owned and operated by Chinese automotive company Chery. And this certainly is not Chery’s first rodeo, not by a long shot. The firm has been going since 1997, giving it more than a couple of decades of experience in building cars, and it’s currently China’s number one exporter of new passenger cars globally under various different brands. In 2023, the company sold 1.8 million cars in 100 countries, and now, the Jaecoo and Omoda brands are the ones the firm is using to break into various European markets. And they’re being quick about it, too: at the point the brand was launched in the UK in January 2025 it already had representation in an impressive 70 dealership outlets, with 130 appointed representatives planned by the end of the same year.

The origins of the Jaecoo name are, ahem, strange to say the least. It is, so says the firm, a contraction of the word ‘Jaeger’, the German word for ‘hunter’, and the English word ‘cool’. So, if you for some reason consider yourself to be a ‘cool hunter’, it could well be the brand for you. It identifies as a kind of rugged, off-road brand with a prestige twist, in a similar way to how many might see Land Rover or Range Rover. And there’s certainly more than a hint of those brands in the design: the chunky details and swept-back windscreen give off strong Range Rover Evoque vibes, as do the tapering roofline and the narrowing glass area towards the back of the car. And as for the electric hidden door handles that retract into the bodywork...

In terms of size, the new Jaecoo 7 (it’s called the Jaecoo J7 in some other foreign export markets) is a five-seater SUV that sits bang-on halfway between a Range Rover Evoque and Velar in size. Its footprint is actually very similar to that of a Hyundai Tucson, which will probably be considered a more direct rival, not least because the Jaecoo sits far closer to the Hyundai on price. That means you can also factor in any number of similarly-sized midsize SUV rivals to your buying decision, of which there are plenty. The brand would like you to think of the 7 as a premium SUV contender to rival the likes of Audi and BMW, but at a price more comparable to Hyundai or Kia.

  • Like all modern cars, the Jaecoo 7 is fitted with a vast variety of driver assistance systems which, to comply with legislation, are always activated automatically when the car is turned on. Once fired up, though, a simple downwards swipe on the central touchscreen brings a set of on-screen tiles that quickly and easily allow you to disable some of the functions that might irritate you. Not that we advocate the habitual disabling of potentially helpful safety systems, but having this choice is a positive thing. After all, nobody wants to get bonged at every time they cross a white line.
  • In fact, those white lines can cause you a few more issues than just bonging in the Jaecoo. You see, as part of the car’s suite of ADAS features, there are a variety of lane regulation systems, including lane departure prevention and emergency lane keeping assist. These essentially apply steering effort to the wheel automatically to steer you back into your lane if the car thinks you’re wandering around too much. However, the system isn’t great at keeping the car in the centre of the lane, and when you try to correct the car’s line yourself, the steering effort being applied automatically means that applying your own steering effort takes much more strength than it usually does. It’s a bit like driving a car that’s fighting back. And even when you think you’ve disabled these systems on the central screen, they’re automatically reinstated if you hit the button on the steering wheel (intentionally or accidentally) that activates the adaptive cruise control. All in all, this is another area in which we think Jaecoo could do with polishing up its software and issuing an over-the-air update.
  • There’s another oddity we noticed with how the Jaecoo 7 operates when rolling along. It has a really clever 540-degree parking camera with a ‘Transparent Chassis’ function. This basically takes images from a number of different cameras around the car, and underneath it as well, and stitches them all together to give you a detailed view all around the car, and underneath it, too. It’s a really useful feature in the right circumstances, and those circumstances aren’t merely limited to spotting undertray-bending rocks when off-roading. However, this view is offered up far too often on your central screen. You’ll find that you’ll be rolling along, following the instructions of your satnav, but as soon as you need to make a turn and start signalling with your indicators, your entire central screen immediately becomes entirely occupied by this view, completely taking out your satnav instructions and making you unsure of where you’re supposed to be going. If you need to make a couple of turns in quick succession, you’ll have no idea which way you’re supposed to steer.

  • If you want to keep your purchase price as low as possible: You’ll probably want to stick with the entry-level front-wheel-drive car with the petrol-only powertrain. It has the same power output as the four-wheel-drive version (it’s actually slightly quicker against the stopwatch due to its reduced weight), it comes with very nearly as much standard equipment and it looks just as good, yet it costs you a good few grand less to buy, starting at under £30,000.
  • If you plan to tackle the rough stuff: Then you’ll probably want the four-wheel-drive version. Jaecoo sees itself as an off-road-ready brand, and the 4WD car has a variety of off-roading modes to help tackle tough terrain, but we’ve not had a chance to put these to the test yet.
  • If you want the best fuel economy: You’ll want the SHS plug-in hybrid, and not just because its electric-only range of 56 miles gives it a WLTP combined figure of 403mpg. No, it’s also because once your plug-in charge has been used, the system operates like a self-charging hybrid, so it’ll likely still be considerably more efficient than its pure-petrol counterparts.
  • If you want the best-driving version: based on what we’ve experienced so far, you’ll want the hybrid, which has a smooth, easy-going nature. The pure-petrol variants we’ve driven, meanwhile, have an all-or-nothing power delivery that can get quite wearing.
Ivan Aistrop
Published 5 Feb 2025 by Ivan Aistrop
Ivan Aistrop is a Contributing Editor at CarGurus UK. Ivan has been at the sharp end of UK motoring journalism since 2004, working mostly for What Car?, Auto Trader and CarGurus, as well as contributing reviews and features for titles including Auto Express and Drivetribe.

Main rivals

Body styles

  • Five-door SUV